T-shirts & Apparel
My true love.
My true love.
A small sample of many, for the likes of Comic-Con, C2E2, Book-Con, SoBe, AMP Snowboarding, Pepsi, Full Thrown Magic and the U.S. National Rowing Team. All hand-drawn, with ink, charcoal and sometimes paint.
I had been approached by senior management to design some gear celebrating the Live For Now global media campaign, apart from the standard, expected licensing apparel. Months of online global design and fashion trend research throughout websites and blogs in Spain, Argentina, Germany, Italy and Japan led me to these designs, a sampling of what is still available today in the Pepsi store.
A small sampling of work from a wide range of action sports and lifestyle brand partnerships.
Mike Gottschalk builds brands by pushing boundaries with transformative logic and methodology. And wears cool t-shirts.